Childhood Obesity Awareness Month

Childhood Obesity Awareness Month

« Blog | Written by ezfacility | | (0) Comments |

Childhood Obesity Awareness Month It’s back-to-school month — and Childhood Obesity Awareness month. Even if your fitness facility caters mostly (or exclusively) to adults, you can contribute to the effort to draw attention to childhood obesity and its devastating consequences.
Continue reading “Childhood Obesity Awareness Month”

fitness incentives

Home Sweet Gym

« Blog | Written by ezfacility | | (0) Comments |

fitness incentivesI have a confession to make. Sometimes, when I’m too lazy to head to the gym but I know I need to exercise, I pull out my mat, look online for a good workout podcast or video, and start trying to get my heart rate up in my living room. I know that, without proper equipment (all right, without any equipment), without an instructor or personal trainer, and without fellow sweaty bodies, I’m not getting quite the level of exercise I need. But often convenience trumps quality.
I’m not alone in this. A friend of mine keeps a stationary bike in her office; another one has an entire weight room in his basement. The fact is that sometimes fitness centres are competing for customers not only with other fitness centres, but also with those customers’ personal spaces (…)
Continue reading “Home Sweet Gym”

community.ezfacility.com_wp-content_uploads_2012_06_iStock_000017836829XSmall

Increase your sales and client retention by using F.A.B.

« Blog | Written by ezfacility | | (0) Comments |

Here at EZFacility, we frequently speak with businesses that struggle to increase revenue and clients. In many scenarios, one big problem is a failure to adequately communicate the services they offer to their clients and prospects.
Continue reading “Increase your sales and client retention by using F.A.B.”

community.ezfacility.com_wp-content_uploads_2012_01_iStock_000018407442XSmall

Making the Most of Your Second Highest Revenue Generator

« Blog | Written by ezfacility | | (0) Comments |

Typically, the highest revenue generator for a gym is memberships. The second highest revenue generator is personal training and it’s essential that you do everything you can to ensure that it is well taken care of.
Continue reading “Making the Most of Your Second Highest Revenue Generator”

Gym Barbell Blog

Piecing Together the Ideal Marketing Plan

« Blog | Written by ezfacility | | (0) Comments |

Just in time for the New Year, we’d like to give some helpful tips in rounding out your marketing plan for 2012 and making all the components come together in a way that is beneficial to your business.
Continue reading “Piecing Together the Ideal Marketing Plan”

community.ezfacility.com_wp-content_uploads_2011_06_iStock_000009580534XSmall1-300x225

How to Turn Leads Into Customers

« Blog | Written by ezfacility | | (1) Comments |

One of the greatest qualities of successful business owners is knowing how to turn leads into customers. Characteristics like dedication, perseverance, and drive that apply to a star in sports can also be utilised for growing your business, and are necessary in order to build your customer base.
Continue reading “How to Turn Leads Into Customers”

Customer Success Story: Gold’s Gym of Regina

« Blog | Written by ezfacility | | (0) Comments |

Gym management encompasses a broad spectrum of business issues as well as membership management. With the growing popularity of personal training among fitness enthusiasts, being able to manage all of the complexities of a full feature personal training program is key. Skye Kaise, owner of two Gold’s Gym locations in Regina, Saskatchewan and an EZFacility client, spoke with representatives of EZFacility about the success he has had using the EZFacility management tool to streamline his personal training program while generating savings.
Continue reading “Customer Success Story: Gold’s Gym of Regina”