Tag: Gyms & Fitness Centers

HIIT It at the Gym

HIIT the Gym

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HIIT It at the Gym I (and millions of other people) have a new obsession: high-intensity interval training (HIIT). Seemingly everyday there’s a new study showing how effective it is as a method for keeping the heart in shape, burning fat, increasing muscle, and generally just feeling great. But what I love most about it, and I know I’m not alone in this, is how quickly it’s over. True, for the seven, twelve, twenty, or however many relatively brief minutes you’re doing it, you think you’re killing yourself — but then you’re done (done except for the fact that, as an added bonus, you raise your metabolism and continue burning calories at rest).
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The Personal Approach To Collecting Feedback

The Personal Approach To Collecting Feedback

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The Personal Approach To Collecting Feedback I have a confession to make. I never, ever fill out surveys. I feel irritated when any business interrupts my day with an email seeking my feedback. The impersonal nature of the questions, the idea that I’m just a source of data to be collected, the time it takes to respond — all of these things push my buttons. It’s not that I don’t understand why businesses do it and how the information they gather is useful; I know it’s so that services can be better tailored to consumers. But I can’t help feeling that the cost of filling out a survey, no matter how short and sweet the survey might be, isn’t worth the benefits I reap.
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Drink Up

Drink Up

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Drink Up This summer, I was fortunate to get to spend some time at California’s Joshua Tree National Park. One morning, I got up early to view the sunrise from atop a boulder in the park. At 4:45 a.m., I was wearing jeans and a sweatshirt; by 7:30 a.m., my sweatshirt had been abandoned, I’d donned a wide-brimmed hat, and I felt like my jeans were on fire. What’s more, I needed a long swig of water every fifteen minutes or so.
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Gym Sensitivity

What Does Being Sensitive Have to do With Running a Gym?

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Gym Sensitivity In a recent post on the International Health, Racquet, and Sportsclub Association (IHRSA) blog, fitness consultant Michael R. Mantell discussed “the 4 S’s” of membership retention. To keep members — and keep them happy — you have to pay attention to four things that begin with the letter S, Mantell says: Social, Success, Sensitive, and Science. Three of these are pretty intuitive: For the “Social” element, you have to have a friendly, well-trained staff; for “Success,” you have to find ways to motivate your members toward meeting their own goals; for “Science,” you have to pay attention to new advances in technology and how the rest of the fitness world is putting them to use. But what’s this about “Sensitive”? What does being sensitive have to do with running a gym and keeping membership retention high?
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Too Much of a Good Thing

Too Much of a Good Thing

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Too Much of a Good ThingHaving dedicated members is every fitness facility’s dream — the ones who come in regularly, several times a week, pushing themselves through a routine that leaves them feeling good about themselves and good about the place where they choose to work out. But what if members become not so much dedicated as compulsive? Is that good for them? And is it good for your facility?
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Video Games and Exercise

Video Games and Exercise

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Video Games and Exercise A friend of mine told me recently about a deal she cut with her twelve-year-old for the summer: He’s allowed to play video games for an hour a day, provided he spend at least two hours running around outside first. She was starting to get worried about how much time he spent indoors in a sedentary position.
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The Fittest Cities

The Fittest Cities-They Are Worth Paying Attention To

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The Fittest CitiesBack in June, for the third year in a row, Minneapolis-St. Paul, Minnesota, won the American College of Sports Medicine’s number-one ranking for fittest metropolitan area. Last week, Virginia Beach, Virginia, won Facebook’s number-one ranking for the same title. But were these rankings based on the same factors and set to be used for the same purposes? Club Industry took a good look at both claims and explained the differences.
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Gym Gadgets

Gadgets in the Gym

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Gym GadgetsWristbands that count your steps, clothing that monitors your heartbeat, watches that know when you’re asleep — in a market continually and increasingly flooded with fitness gadgets, it’s useful to keep track of the latest ones and to consider what, if anything, is the role of gyms and fitness centres in relation to them. When your clients have them, how can — and should — you make use of them?
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The Power of a Friendly Greeting

The Power of a Friendly Greeting

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The Power of a Friendly GreetingRecently, IHRSA put forth an interesting argument in a blog post on the U.S. Department of Health and Human Services Physical Activity Guidelines website. It called, simply, for individuals to exercise in a way that makes them happy — as opposed to forcing themselves into one workout routine or another just because that routine is convenient or much talked about.
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The Early Bird Catches the Great Deal

The Early Bird Catches the Great Deal

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The Early Bird Catches the Great DealI’ve always wondered how it feels to get in a good workout at 3 a.m. I don’t belong to a 24-hour gym, though, so there isn’t much of an opportunity for me to try. But this winter I came close. My gym launched a “sunrise special”: For $29 extra a month, members could access the facility starting at 5 a.m. on weekdays and 7 a.m. on weekends.
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